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OMD FWD w/c 5th February

During a week that even the Oxford English Dictionary got a reboot; adding in ‘Ransomware’ and other tech-focused words to the canon, we saw updates from all of the major digital players and new entrant, Game of Thrones star Maisie Williams, announcing plans to launch an app to connect creatives.

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BONUS: OMD USA’s Kerry Perse talks about follower numbers and trust in influencer marketing in this Q&A

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