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This Week in Digital – 22nd January 2013

Twid OMD UK

What’s happened this week:

  • Facebook announced Graph Search, a new feature to search within the users’ Social Graph. Another development in the rise of the Interest Graph technologies that advertisers need to understand.
  • A little less coverage went to another disruptive Facebook move to deliver free calls to US iPhone users.

 What we have learned:

  • There will be 200m 4G mobile subscribers in 2013 according the new Deloitte Global Technology Media Telecoms 2012 report.
  • 60% of the UK’s 10m Twitter users watch TV as they tweet, from the Twitter TV book, an in depth study in to this new form of media multitasking.
  • 20% of Digital auto sales leads are coming from mobile devices.

Cool Stuff:

Where to find more:

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