Your dose of FWD from a week that brought a solar eclipse to the US, beating the Super Bowl in terms of social shares and witnessed anniversary celebrations on Twitter as we reach 10 years of the #hashtag.
HEADLINES
- Facebook clamps down on fake news and withdraws some of the less business-focused ad formats
- Walmart and Google to partner to challenge Amazon’s Alexa in the voice shopping market
- Amazon expands it programmatic offering and is looking to get into banking.
INSIGHTS
- People prefer watching serialised publisher content on Facebook and Buzz Sumo share insights from analysis of 100 million videos on Facebook
- Expect to see an increase in video ‘rewards ads’ in your favourite mobile games
- CNN Is ditching Snapchat Discover in favour of a daily news show
- New study is tracking the potential privacy issues in a fully IoT enabled home.
COOL
- This is what it looks like to travel at 200mph in SpaceX’s Hyperloop
- Facebook rolled out a special camera filter for the season finale of Game of Thrones 7
- With a mobile temporary tattoo printer, the possibilities are endless.
DEEP READS
- An account of how Tesla’s marketing of ‘Autopilot’ nearly caused an engineer revolt, offering us all some learnings for the marketing of AI powered or automated services
- Here is Uber’s first pitch deck: next steps… ‘buy 3 cars, develop app…’!
- How growing up with digital butlers may affect children’s behaviour.