In this week’s FWD, there are a wealth of product updates, some future emoji anticipation and we’ve even a mannequin challenge article in the ‘deep reads’ section.
HEADLINES
- Facebook now lets you advertise Messenger Bots in the Facebook newsfeed
- Adobe acquires TubeMogul, to compete with wider end-to-tend technology competitor offerings
- What makes a campaign #successful? Twitter selects the best campaigns on the platform worldwide over the last year
INSIGHTS
- A whopping 72% of the UK will share Christmas related content and there are four key sharing periods
- How Google are using their consumer data to differentiate in the music streaming space
- Instagram adds further features its Stories product, while Periscope also adds new features, including superfans and groups
COOL
- You will never have seen a vending machine quite like the Snapchat Spectacle offering
- OMG! Here are the latest set of planned emoji’s to be rolled out
- Pinterest has a mighty useful ‘tried’ button to share when you have sampled or experienced previously
DEEP READS
- Not the deepest of reads, but here are best Mannequin Challenges to date
- While you can’t get much more ‘native’ Google search ads, Google has partnered with native content ad partner to shift landscape and expand native offering
- A look at how Buzzfeed and Twitter used the existing strength of their platform to showcase election content