OMD FWD 15th May

Can you believe we have entered the ninth week of #WFH? Time seems to be flying by, which is ironic because less people are flying than ever before. Today we want to focus on the companies around the globe that are doing their bit to support others.

Apple donated a whopping $10 million to COPAN Diagnostics as they play a critical role in COVID-19 testing. Facebook and Instagram have updated their apps to help users support small businesses. From stickers to search engines, the features will help consumers make new buying discoveries and purchases.

Tinder is trying out trivia ????

The infamous dating app is testing a new interactive video feature. Swipe through and test the trivia skills of your future lover before you meet them IRL.

Google Duo is in family mode ????????????

‘Family mode’ will let users draw on screen in real-time and experiment with different filters. All you need is a Google account and you’re good to go.

A connection that reaches all ????

Facebook is expanding the Free Basics initiative. The platform will enable people in regions with limited connectivity to have access to the internet.

Snapchat has had an art attack ????

British artist Damien Hirst has partnered with Snapchat to create the brightest filter to date. Users will be able to create their very own ‘spin art’ inspired masterpiece.

 

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