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McDonald’s awarded Mobile Marketing Award

Mobile Awards

Last night’s Effective Mobile Marketing Awards ended in triumph for the McDonald’s team as OMD UK won Most Effective Location-Based Service/Campaign for McDonald’s Extended Hours.

Milton Elias, OMD UK’s Head of Mobile, pictured with the award, said “it’s very exciting for our work with McDonald’s to be recognised with an Effective Mobile Marketing Award, especially following the success of our recent win in Cannes earlier this year. Many thanks to Mobile Marketing magazine for this recognition and to the mobile & McDonald’s teams for their excellent work!”.

Congratulations to everyone involved!

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