Bring on the Zing this summer with Heinz Salad Cream

This week sees the launch of a cross media partnership between Heinz and Heart radio.

With the average weekday lunch lasting just 29 minutes and a massive 6 out of 10 people eating at their desks, Heinz will be Bringing the Zing to weekday lunches this summer, owning lunchtimes on Heart.

Listeners will have the chance to go head to head with Heart DJs live on air, completing online games to win gig tickets, sound systems and of course salad cream loaded picnic hampers.

In a media first for Heart, we will run “More Music Fridays”. With no other advertisers over the hour, Heinz will give more music to Heart listeners to get them ready for the weekend.

Tune in to Heart this summer to hear more about the prizes up for grabs and register here for your chance to play.


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