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Fit is the new skinny
Health is a key concern in today’s society. We know there is a correlation between health and life expectancy and…
Author OMD UK
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Feminist advertising: just a flash in the pan?
2015 has been the year of Feminism. Awards have been won, new categories created, movies have been made and it…
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Doritos becomes launch partner for Twitter’s Niche
To help the 18-34 year old population make the most of the festive season, Doritos has become the launch partner…
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Meet Sarah Gale, Head of Insight at OMD UK
We caught up with Sarah Gale, Head of Insight at OMD UK, to find out a bit more about her…
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Peugeot launches ground-breaking mobile campaign using haptic technology
In a global first, Peugeot has launched a pioneering advertising campaign that simulates the feel of a car engine on…
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The why and how of marketing to the Jewish community
Happy Chanukah for those who celebrate! Some of you may be aware Chanukah, the Jewish festival of rededication or the…
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What cultural meaning does your brand represent?
As part of OMD UK’s mission to be #culturallyconnected, I recently attended a MRS training course on Semiotics and Cultural…
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OMD FWD w/c 7th December
HEADLINES Facebook are starting to rollout Live Video, their rival to Periscope Cardboard Camera turns the smartphone in your pocket…
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The Power of a Story
What I’m about to say to you isn’t anything new. Quite the opposite; it’s a truth so universally acknowledged that…
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Meet Jess Roberts, Chief Client Officer at OMD UK
We sat down with Jess Roberts, Chief Client Officer at OMD UK, to hear more about her 20 years at…