Author Joseph Harake

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Joe is a Digital Director at OMD tasked with delivering best-in-class investment strategies across all digital channels. Joe began his career in Ad Ops at OMD over nine years ago and with a firm grounding in activation, conversion and digital reporting tech, Joe now leads a team of digital planners and buyers trading across OMD’s entire client roster. Joe’s remit includes client digital development plans, agency commercial strategy, programmatic and direct pricing negotiation and ultimately ensuring OMD’s client budgets work as hard as possible to deliver campaigns that earn a share of consumers’ lives and drive measurable marketing outcomes.